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Storytelling for Lawyers Philip Meyer
Publisher: Oxford University Press, USA

Jul 23, 2006 - Using storytelling when acting as an advocate, perhaps even as an advisor, is probably more accepted than utilizing it in the non-billable hours of a lawyer's day. Jul 1, 2012 - Employing such presentations during ADR, settlement conference or trial gives an attorney storytelling powers like never before. Aug 20, 2012 - In most instances, you can either present the facts of your client's case in a cold, pure logical fashion (as many lawyers think is required) or in the form of a narrative story. May 30, 2014 - His desire to be in show business was likely sparked by the captivating storytelling of his parents, and his lifelong love for movies. Aug 21, 2013 - Introduction to Storytelling Ginevra Saylor introduced the subject of storytelling and provided some intriguing clues as to why it works so well to drive change and encourage adoption. They're manufacturers, lawyers, accountants, builders, etc and storytelling is the farthest thing from why they got into business in the first place. So what should lawyers and law firms do instead? Mar 2, 2014 - Part I of the Story Telling Enterprise blog series outlined the power of everyone in your company capturing stories for the sales team and gave some good examples of selling stories. Apr 4, 2011 - It was a mock trial staged by researchers, with a jury made up of university students, to learn the persuasive power of storytelling. May 21, 2014 - Most businesses do not view themselves as storytellers, because they're not. Nov 4, 2013 - They blandly describe where the lawyer went to school, what industries he's worked in and how long he's been at this. Aug 29, 2012 - ”The Apple lawyers were better at presenting their case,” juror Manuel Ilagan said to the Journal. May 7, 2014 - You may have heard the terms "branding" and "storytelling" thrown about in business circles, but have you ever thought about whether branding and storytelling fit in to lawyer marketing? Of particular strength was a visual that showed Samsung phones before and after the iPhone came out. Part II outlines It can take a long time to capture and deliver important information to sales – a 2-month turnaround for a customer case study is not uncommon, by the time it gets researched, written, edited, ok'd by customers, approved by lawyers and rolled out to the field.